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Tender Details
- Country: United Kingdom
- Summary: Tender for the Supply of Crm Software and Configuration Services to Support the Transformation of Student Acquisition at the University of Birmingham
- GBT Ref No: 59581526
- Deadline: 09 Nov 2021
- Competition: ICB
- Financier: Self Financed
- Purchaser Ownership: -
- Tender Value: Refer Document
- Notice Type: Tender
- Document Ref. No.: SC9514/21
- Purchaser's Detail :
- Description :
- Title : TENDER FOR THE SUPPLY OF CRM SOFTWARE AND CONFIGURATION SERVICES TO SUPPORT THE TRANSFORMATION OF STUDENT ACQUISITION AT THE UNIVERSITY OF BIRMINGHAM
Location Of Contract : B15 2TT
Industry : Software package and information systems - 48000000 IT services: consulting, software development, Internet and support - 72000000
Value Of Contract : £0
Description : The University of Birmingham invites tenders for supply of Customer Relationship Management (CRM) software and associated configuration services to support the transformation of the student acquisition process and experience. The solution will replace several tools and technology used to support student attraction, application, and conversion activities across the entire education portfolio. At the heart of our ambition lies a desire to take full advantage of the latest marketing and process automation opportunities available within a modern CRM solution while also providing our staff and prospective students an efficient and effective user experience. Key areas of activity included within the scope of requirements include marketing, campaigns, events, stakeholder engagement, enquiry management, application processing and admissions. It is envisaged that the University will create an internal product team to work alongside the successful supplier to rollout and continually iterate upon an initial configuration... - Documents :
Purchaser : UNIVERSITY OF BIRMINGHAM
Edgbaston Edgbaston Edgbaston B15 2TT United Kingdom
Contact Person : Michelle Duckett
Email :M.Duckett@bham.ac.uk
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